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Privacy Policy

Last Updated: December 8, 2025

Welcome. We are committed to protecting your privacy and being transparent about how we handle data. This Privacy Policy applies to our websites and our mobile applications "Life in the UK: Practice" and "PinPoint UK" (collectively referred to as "our Services"). This policy explains what information we collect, how we use it, and your rights regarding your data.

Scope of This Policy

This Privacy Policy covers:

While the platform may differ, our commitment to privacy remains the same across all Services.

1. Information We Collect

1.1 Information You Provide

Our Services are designed to be used without requiring any personal information. We do not require you to create an account or provide personal details to use our practice tests and educational content. Any information you choose to provide is minimal and used solely for service functionality.

1.2 Automatically Collected Information

When you use our Services (website or mobile app), certain information may be automatically collected, including:

1.3 Mobile App Specific Information

The mobile app may collect additional information to provide core functionality:

1.4 Children's Privacy

While our content is primarily designed for adults preparing for UK citizenship, we recognize that our target audience may include children under the age of 13 in some circumstances. We do not knowingly collect personal information from children. Our Services do not require registration or collection of personal data. All quiz progress and scores are stored locally on your device (browser storage for website, app storage for mobile) and are never transmitted to our servers.

For the Mobile App: We comply with COPPA (Children's Online Privacy Protection Act) and do not collect, use, or disclose personal information from children under 13. The app stores all data locally on the device and does not transmit personal information to external servers.

2. How We Use Information

We use the collected information for the following purposes:

3. Local Storage and Data Storage

3.1 Website - Browser Storage

Your quiz progress, scores, and preferences on the website are stored locally in your browser using localStorage. This data:

3.2 Mobile App - Device Storage

Your quiz progress, scores, and preferences in the mobile app are stored locally on your device. This data:

4. Third-Party Services

4.1 Advertising Services

Website - Google AdSense: We use Google AdSense to display advertisements on our website. Google AdSense may use cookies and web beacons to collect information about your visits to this and other websites in order to provide advertisements about goods and services of interest to you.

Google's use of advertising cookies enables it and its partners to serve ads based on your visits to our site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google's Ads Settings.

Mobile App - Ad Networks: The mobile app may display advertisements through third-party ad networks. These networks may collect information such as device identifiers, ad interactions, and general location (not precise) to serve relevant ads. The specific ad networks used are disclosed in the app store listing. You may be able to opt out of personalized ads through your device settings.

For more information about Google's privacy practices, please visit the Google Privacy Policy.

4.2 Analytics Services

Mobile App Analytics: The mobile app may use analytics services to understand how users interact with the app. These services collect anonymous usage data such as:

This data is aggregated and anonymized. It does not identify individual users and is used solely to improve app performance and user experience.

4.3 Social Media Platforms

Our Services may contain links to our social media profiles (TikTok, YouTube, Facebook). When you click these links, you will be directed to third-party platforms that have their own privacy policies. We encourage you to review their privacy policies before engaging with our content on those platforms.

5. Cookies and Tracking Technologies

5.1 Website Cookies

Our website uses cookies and similar tracking technologies to:

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.

5.2 Mobile App Tracking

The mobile app does not use traditional browser cookies but may use:

On iOS devices, you can limit ad tracking through Settings → Privacy → Tracking. On Android devices, you can opt out of personalized ads through Settings → Google → Ads.

6. Data Security

We implement appropriate security measures to protect against unauthorized access, alteration, disclosure, or destruction of data. Our security measures include:

However, please note that no method of transmission or storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

7. Data Retention

Since we store most data locally on your device, you have full control over data retention:

7.1 Website

You can clear your browser's localStorage at any time to remove all quiz progress and preferences. This can be done through your browser settings.

7.2 Mobile App

You can delete your app data by:

7.3 Third-Party Data

Any analytics or usage data collected through third-party services (like ad networks or analytics providers) is retained according to their respective privacy policies. We do not control this retention and recommend reviewing their policies directly.

8. Your Rights

You have the right to:

8.1 Controlling Your Data

Website Users:

Mobile App Users:

9. International Data Transfers

Our Services operate globally and may involve international data transfers:

Where data is transferred internationally, appropriate safeguards are in place in accordance with applicable data protection laws.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes:

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

11. Compliance with Laws

We comply with applicable data protection laws, including:

11.1 App Store Specific Compliance

Google Play Store: Our mobile app complies with Google Play's data safety requirements, including transparent disclosure of data collection, usage, and sharing practices.

Apple App Store: Our mobile app complies with Apple's App Store privacy requirements, including App Privacy labels and data collection disclosures.

12. Contact Us

Privacy Questions & Data Requests

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email:

Send Email

Social Media:

We aim to respond to all privacy-related inquiries within 30 days.

13. Additional Information for Parents and Guardians

If you are a parent or guardian and believe your child under 13 has used our Services, please note that:

13.1 Parental Controls

If you have concerns about your child's use of our Services or exposure to advertisements:

We are committed to protecting children's privacy and comply with all applicable children's privacy laws including COPPA.


This Privacy Policy applies to our services including "Life in the UK: Practice" and "PinPoint UK", helping us maintain transparency and comply with data protection regulations including requirements for services with audiences that may include children under 13.

App Store Disclosure: This privacy policy is designed to meet the requirements of Google Play Store and Apple App Store for apps that may be used by or targeted to audiences including children under 13.

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